What’s old is new again, thanks to Instagram. Here’s the ultimate guide to making those Instagram makeup trends wearable. Maybe not “everyday basis” wearable, but “date night” wearable.
The Ultimate Guide to Making Instagram Makeup Trends Wearable
From contouring your face to contouring your lips–these beauty trends originated on Instagram and became (almost) as famous as Kim Kardashian. But, as we all know, not every makeup trend on Instagram is wearable in real life. Case in point: electric brows. You know, when you color your eyebrows in with bright hues; where and when could you possible wear that?
Today we’re taking the biggest Instagram makeup trends and turning them into everyday wearable looks, so if you want to upgrade your selfie game from #behindthescreen to #reallife, keep scrolling.
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Contouring
We’re all guilty of having tried this trend as soon as we saw Kim Kardashian out in public with chiseled cheekbones and a killer jawline. Needing hardly anything but the right bronzer, this technique is the #pro way to make your face look slimmer. To contour, you can use either cream or powder formula to draw line or dots on your face (cheekbones, perimeter of the face, bridge of your nose) and blend it all using a beauty blender or buffing brush. Say hello to a chiseled AF facial structure.
For a more detailed guide on how to contour, click here
Baking
You can thank the drag queen community for this! Baking is when you use a translucent powder to set heavy concealer on the under eye area and “cut” the contour. It’s also called “cooking,” but that sounds like we’re on a cooking show and my empty stomach can’t handle that right now. This technique requires that you use a copious amount of setting powder,like the RCMA – No Color Powder, and apply it on your skin with a damp beauty blender. Let it sit for several minutes and if your face begins to feel like cement’s hardening on it, you’re doing it right! Then use a powder brush to clean off the excess and blend.
For more on how to bake your makeup, check out our guide here.
Strobing
A new name for an old technique. This trend has the same objective as contouring, except that instead of creating shadows, you’re drawing light on the high points of your face, especially the cheekbones. Swipe highlighter stick, powder, of your favorite formula onto your cheekbones, down the bridge of your nose, and cupid’s bow to get that glow. Just not too much because you don’t want to look like a walking disco ball, do you?
Catch our tutorial on strobing here!
Instagram Brows
This is another trend that can be credited to the drag queen community. Also known as “HD Brow” or “The Fade,” this trend isn’t your average brow routine. It’s bold, well-defined, and for those outside of the makeup community, a bit harsh, but a beauty girl’s gotta do what a beauty girl’s gotta do so we love this trend all the same. To achieve the #EyebrowsOnFleek look, use a brow gel or pomade like the famous Anastasia Beverly Hills – Dipbrow Pomade and a slim eyebrow brush, like Anastasia Beverly Hills – Duo Brush in #12.
Halo Eyes
Halo Eyes is a popular look with beauty bloggers and editors alike (myself included!). What makes this Instagram trend so popular is its versatility. Regardless of whether you’re going for a natural, no-makeup look or a bold smokey eye, there is no going wrong (or looking bad, for that matter) with halo eyes. To do halo eyes, apply a dark shade of eyeshadow onto the outer and inner part of your eyes; connect the shadow to the crease using a blending brush (making sure to avoid the center part of the lid); then, take a shimmery or metallic eyeshadow and tap it on the center of your lids.
Dramatic Lashes
Not wearing long, fluffy lashes is like not icing a cake–boring! It’s a good thing Huda Beauty Lashes and Lilly Lashes have the power to take your eyelashes from basic to bombshell. Carefully put the falsies as close to the lash line as possible with a good eyelash glue to add drama to your eye look.
Over-Lined Lips
Thanks to Kylie (who later admitted to having lip fillers), everyone and their mother wants fuller-looking lips. If you’re blessed with naturally pouty lips, you won’t have to experience the struggling of over-lining, but if your lips aren’t naturally pouty, look for a lip contour pencil and read this walk-through on how to achieve fuller lips.
Ombre/Lip Contouring
Ombre lips have been reincarnated this year thanks, in part, to lip contouring. This technique requires a lot of products and precision that, if done correctly, can give your lips dimension. Ombre lips can be done by using a dark shade of lip color of the outer part of your lips, then a lighter shade on the center.
Click here for a step-by-step guide on how to make your own ombre glitter lip gloss.
Which of these Instagram makeup trends will you wear? Show us your #Instamakeup with the tag #MTMakeupLooks!